Custom Rubber Wristbands as Promotional Advertising Gift

Although most Fashion Gurus do not consider wristbands as a major fashion accessory, these have proven to be worth all the attention. These bands are not just a trendy item to flaunt on your wrist; these also serve as a functional accessory. If you are confused, simply read on!

Wristbands are used for many reasons, the most common being fashion. These are available in different materials like rubber, paper, leather and even metal. Available in a variety of colors, rubber or leather wristbands stretch over the person's hand to give a snug fit to the wrist. They make a fashion statement and are also adorned with various designs and patterns. Some of them have slogans and even names embossed on them, the most common being stripes and stars. Most wristbands are made of strong durable and waterproof material, as they are known to adorn the wrists for a long period of time. These come in almost all possible colors and some of them are even transparent in their appearance.

Rubber Wristbands for Charity

Rubber wristbands have served many purposes for years. These are also used as a form of identification for certain groups or as a charity fundraiser. Since they are very easy to manufacture, these are a great way to gather funds for any charitable organization.

Today, sporting a rubber wristband holds more reason than just a fashion statement. They are a great way to show your support for any organization that needs help and assistance. They are a subtle reminder to people about the various worthy causes one can help and support.

The most important and popular case is the famous 'Livestrong' wristbands. These were designed in 2004 in order to raise money for a cancer foundation. Cancer survivor Lance Armstrong designed these to create more awareness of this issue and as a way to raise funds for the foundation, and the people with their family members who needed help and support. This rubber wristband is also known by its trademark yellow color. There are also other organizations that have used it as a way to raise money for different worldwide issues that need to be tackled.

As Promotional Advertising Gifts

Rubber wristbands are fashioned for the purpose of promotional advertising gifts to be used as a gimmick, and are generally available in a wide range of colors, textures and even in varied sizes and thickness as per the need of the company. When it comes to using them as promotional advertising gifts, one can even have the name of the company printed or even embossed on the band. These can also be decorated with designs and forms that can suit the product that the promotional campaign is associated with.

Using rubber wristbands as promotional advertising gifts can help and assist any campaign or marketing strategy of the company. This is because the company firstly wants the brand recognition amongst people. Establishing the name of the brand and promoting the products is done extensively through various print and online media. There are times when advertising professionals use this ingenious way to promote the name of a product. These custom rubber wristbands are also given free with the products, so that people use them, which ensures that the name of the brand is constantly flashed before others.

These wristbands or bracelets are also given as a promotional advertising gift for the launch of a new product. This is also a part of the advertising strategy, which is to add an incentive for the consumers. Therefore this helps in the brand recognition.

This probably explains the popularity of the custom rubber wristbands, the reason being the functionality they offer. Whether it's a social cause or an advertising gimmick or even for purely fashionable reasons, custom rubber wristbands are here to stay!